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You wouldn't be here if you weren't curious.*

Hi! I'm Elena! Welcome to my travel blog Creativelena.com.
For me, it is all about “life-seeing instead of sightseeing”: Join me as I create, eat & live my way around the world. Curious?

*Check out my book, “The Creative Traveler’s Handbook”, for learning more about what we mean by creative travel. Travelling means the world to me, makes me fit for everday life and sometimes, I trust, also calmer on the inside. Read this blog with a smile, share what you love and remember to check back regularly: After all, when was the last time you did something for the first time?

PR & Blogs

Historical Park Varna in Bulgaria: A journey of discovery.

Do you know … Bulgaria? The city of Varna? The Black Sea? Certainly. These destinations have long been known as tourist destinations. However, not so the Historical Park Varna, just recently opened in 2019. Not far from the Black Sea coast, a generous area has been opened up where visitors can experience the history of […]

Wo sonst kann man wirklich mitten im Weingarten mit Blick auf die Stadt Wien und dennoch stilvoll im Grünen sitzen ...?

New Website “Urlaub am Winzerhof”: Wine Travel Stories

Since the beginning of this year, I have been writing for a digital magazine called “Urlaub am Winzerhof” (Austrian Wine Farm Holidays). Their website www.urlaubamwinzerhof.at tells you more about different overnight stays on winegrowing estates in Lower Austria, Burgenland or Styria. In addition, some of their short stories are authored by me, telling you more […]

Hot off the press: “The Creative Tourism Toolkit” and my talk about “Digitalisation in Tourism Management”.

“Great, Elena, how can I get this book?” – “Sounds very exciting. What exactly did you work out here?” I am presently gathering first feedback on having announced the publication of the “Creative Tourism Toolkit“, a guide for small and medium-sized tourism destinations and companies that want to make creative travel their motto. What the […]

After “The Creative Traveler’s Handbook”, 2018 will see the release of two more creative eBooks of mine.

Done it. Again. Just finished writing my third book these days … In the digital age, of course, releases are more common in the format of an eBook, and that’s exactly what I’ve chosen for the two coming out this year. Makes a total of three book publications so far, including my first ever book […]

#PINGFestival18 : An update on Influencer Relations from Helsinki, Finland.

What is PING Business Festival? “People. Inspiration. Networking. Gathering. PING!”, my dear friend Inna-Pirjetta Lahti says in her opening speech of #PINGFestival18, the business festival’s fourth edition in 2018. Together with her stellar team of hard-working “content gurus & business hippies” (thus the terms used throughout the event), Inna as “Head of Inspiration” has crafted PING Festival to […]

Talking about the #LifeOfATravelBlogger to tourism high school students as well as their teachers.

During the past two months, I enjoyed giving four different speaking gigs at various tourism high schools, universities and colleges in both Krems and Vienna, my home towns here in Austria. We discussed hot topics such as influencer marketing, the latest developments in the tourism industry, as well as how best to (net)work with travel […]

Travel Blog Talks: An Interview with Jil Perdacher & “Creativelena” about the relevance of blogs in tourism

The following words of a study colleague in tourism recently reached me concerning the “Relevance of Blogs in Tourism“: Dear Elena, I’m studying tourism management in Vienna and am currently writing my final Bachelor thesis. The topic is “The relevance of blogs in tourism”. Since I am very interested in social media and blogs and […]

Toll, das Wiedersehen mit lieben FreundInnen & KollegInnen aus Österreich hier beim ReiseSalon in Wien: Über die Jahre sind wir doch zu einer ganz schön beachtlich großen Gruppe gewachsen ! Ich bin stolz auf Euch, und uns alle.

London World Travel Market, ReiseSalon Vienna Travel Trade Show and a Casino Trip to Graz : The #LifeOfATravelBlogger as it is.

At times, even I find it hard to believe just how much work you can get done in the space of just one month. Take my recent trip to London, attending the world’s second largest travel trade show London World Travel Market, then returning home to speak at the Vienna ReiseSalon, next to hosting successful travel events […]

As for promoting local stories .

#TBEXIreland Travel Bloggers Exchange Conference: The latest from Killarney, Ireland.

“This is my fourth TBEX already …” – “Oh, is it?!” – “… yeah, and I’ve enjoyed all of them, for different reasons. I clearly remember my first ever TBEX, it was also in Ireland, at the Guinness Storehouse in Dublin, among others ..!” TBEX Travel Bloggers Exchange Conference. The largest gathering of aspiring and professional […]

#STSKitzbuehel Social Travel Summit: Being Topic Leader at this year’s Think Tank “Beyond Content”

I’ve always loved reports, and report-writing. Strategy, research, the creativity that goes into coming up with an original document that stands out to benefit, and help others, in making better business decisions. In taking a fresh look at something previously unnoticed. In a world of infinite possibilities, there is something very gratifying in producing a “finite document“. Even […]

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