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You wouldn't be here if you weren't curious.*

Hi! I'm Elena! Welcome to my travel blog Creativelena.com.
For me, it is all about “life-seeing instead of sightseeing”: Join me as I create, eat & live my way around the world. Curious?

*Check out my book, “The Creative Traveler’s Handbook”, for learning more about what we mean by creative travel. Travelling means the world to me, makes me fit for everday life and sometimes, I trust, also calmer on the inside. Read this blog with a smile, share what you love and remember to check back regularly: After all, when was the last time you did something for the first time?

PR & Blogs

#PINGFestival18 : An update on Influencer Relations from Helsinki, Finland.

What is PING Business Festival? “People. Inspiration. Networking. Gathering. PING!”, my dear friend Inna-Pirjetta Lahti says in her opening speech of #PINGFestival18, the business festival’s fourth edition in 2018. Together with her stellar team of hard-working “content gurus & business hippies” (thus the terms used throughout the event), Inna as “Head of Inspiration” has crafted PING Festival to […]

Talking about the #LifeOfATravelBlogger to tourism high school students as well as their teachers.

During the past two months, I enjoyed giving four different speaking gigs at various tourism high schools, universities and colleges in both Krems and Vienna, my home towns here in Austria. We discussed hot topics such as influencer marketing, the latest developments in the tourism industry, as well as how best to (net)work with travel […]

Travel Blog Talks: An Interview with Jil Perdacher & “Creativelena” about the relevance of blogs in tourism

The following words of a study colleague in tourism recently reached me concerning the “Relevance of Blogs in Tourism“: Dear Elena, I’m studying tourism management in Vienna and am currently writing my final Bachelor thesis. The topic is “The relevance of blogs in tourism”. Since I am very interested in social media and blogs and […]

Toll, das Wiedersehen mit lieben FreundInnen & KollegInnen aus Österreich hier beim ReiseSalon in Wien: Über die Jahre sind wir doch zu einer ganz schön beachtlich großen Gruppe gewachsen ! Ich bin stolz auf Euch, und uns alle.

London World Travel Market, ReiseSalon Vienna Travel Trade Show and a Casino Trip to Graz : The #LifeOfATravelBlogger as it is.

At times, even I find it hard to believe just how much work you can get done in the space of just one month. Take my recent trip to London, attending the world’s second largest travel trade show London World Travel Market, then returning home to speak at the Vienna ReiseSalon, next to hosting successful travel events […]

As for promoting local stories .

#TBEXIreland Travel Bloggers Exchange Conference: The latest from Killarney, Ireland.

“This is my fourth TBEX already …” – “Oh, is it?!” – “… yeah, and I’ve enjoyed all of them, for different reasons. I clearly remember my first ever TBEX, it was also in Ireland, at the Guinness Storehouse in Dublin, among others ..!” TBEX Travel Bloggers Exchange Conference. The largest gathering of aspiring and professional […]

#STSKitzbuehel Social Travel Summit: Being Topic Leader at this year’s Think Tank “Beyond Content”

I’ve always loved reports, and report-writing. Strategy, research, the creativity that goes into coming up with an original document that stands out to benefit, and help others, in making better business decisions. In taking a fresh look at something previously unnoticed. In a world of infinite possibilities, there is something very gratifying in producing a “finite document“. Even […]

... and so is the quality of our speakers, in this case Janice Waugh aka Solotraveler.com.

#STSKitzbuehel Social Travel Summit: Improving Relations between Travel Publishers & the Travel Industry in Kitzbühel, Austria.

“In the words of Charles Darwin: Survival is for those who are ‘most responsive to change’. We are a kind of living history when it comes to communication technology: Over the past 20 years, things have been changing constantly”, says Nick Westergaard, and smiles. At his own exasperation, that is. Of having recently visited the […]

Zeit haben beim Reisen: Genuss sowie der Blick für die kleinen Details bedeuten viel.

Asking Around Austria: 10 Answers from 10 Influencers. Today: Christina Leutner & CitySeaCountry

Dear Christina! Today, we would like to know more about your work as a “digital influencer“. How important are community & networking for you, and where will the way still lead you both personally as well as in business? We are curious to know more! Thank you for taking part and answering my interview. Here we […]

Asking Around: 10 Answers from 10 Influencers. Today: Matthias Derhake & TravelTelling

Dear Matthias! Today, we would like to know more about your work as a “digital influencer“. How important are community & networking for you, and where will the way still lead you both personally as well as in business? We are curious to know more! Thank you for taking part and answering my interview. Here we […]

The #CreativeTravel A-Team #inCostaBrava: From left to right, ...

Keeping Blogger Relations fresh: #CreativeTravel, Social Media Marketing & Networking #inCostaBrava.

#CreativeTravel #inCostaBrava. My connection with Catalonia, and Costa Brava in particular, is both a heartfelt as well as a professional one. “M’agrada molt aquest projecte i encara més que el lideris tu. Per professionalitat, per passió i per compromís amb la destinació.” – “I really like this project, and even more that you are in […]

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